2026 Toyota RAV4 SE

Disclaimer:

All prices, specifications, and availability are subject to change. New vehicle pricing displays the Total Suggested Retail Price (TSRP) first, followed, when applicable, by itemized dealer discounts and manufacturer rebates available to every customer, then an itemized CVR electronic filing fee of $34 and an itemized documentation fee of $280 (or 5% of the vehicle’s cash price, whichever is less), with the Serra Dealership Price shown as the final advertised price. Used and certified pre-owned pricing displays the Serra Sales Price first, followed by the same itemized CVR and documentation fees, with the Selling Price shown as the final advertised price. The Serra Dealership Price and Selling Price include the documentation fee and CVR fee; reflect all itemized dealer discounts and any rebates available to every customer; are available to all buyers; and do not include state and local tax, the Michigan title fee ($15), the new plate fee ($5) or plate transfer fee, or the annual registration fee, which is set by the Michigan Secretary of State based on the vehicle’s original TSRP and age. The documentation fee is a dealer charge for preparing sale or lease documents; it is not a government fee and is not required by law. The CVR fee is a dealer-charged third-party filing fee, not a government fee. Additional manufacturer incentives that require specific eligibility, such as loyalty, conquest, military, or college graduate offers, may further reduce the price for customers who qualify. These are not available to all customers and are not included in the advertised price unless a specific offer states otherwise, in which case the qualifying conditions will be disclosed with that offer. Any price or payment contingent on financing through Toyota Financial Services will be identified as such, and a comparable price is available to customers who do not finance through Toyota Financial Services. Not all customers will qualify for all rebates or incentives; residency restrictions, credit approval, and other requirements may apply.
All advertised monthly payments are plus tax. All advertised amounts due at signing are plus tax, title, plate, and documentation fees, which are collected at signing in addition to the advertised amount. On finance offers, the advertised amount due at signing is the down payment stated with the offer; the first payment is not due at signing. On lease offers, the advertised amount due at signing includes the first monthly payment and any capitalized cost reduction stated with the offer. Advertised APR is available to well-qualified buyers with approved credit through Toyota Financial Services; not all buyers will qualify.

Closed-end leases are for well-qualified lessees through Toyota Financial Services, subject to credit approval. The Toyota Financial Services acquisition fee is $750 and is capitalized into the lease. Security deposit requirements are set by Toyota Financial Services based on credit tier. Excess mileage is charged at $0.15 per mile; the lessee is responsible for excess wear and a disposition fee of $350. If rebates are applied, tax on those rebates is collected upfront at signing.

Finance and insurance products, including service contracts, GAP, and appearance and protection packages, are optional and not required to purchase or lease unless required by the lender for credit approval. Toyota Rent-a-Car (TRAC) vehicles are not advertised until removed from the rental program and redesignated as retail inventory; the warranty is based on the original in-service date. Vehicles are subject to prior sale; photos may not reflect the actual vehicle. In the event of a pricing error, Serra Toyota Saginaw reserves the right to correct it. See dealer for complete details.